![Sta-Soft Heart logo Sta-Soft Heart logo](/content/dam/cp-sites/home-care/suavitel/2019/global/general/heart-icon.png)
Introducing NEW Sta-soft Ultra Concentrate from South Africa’s #1 Fabric Softener brand.
NEW Sta-soft Ultra Concentrate is Sta-soft’s best formulation yet. Designed with a superior formula that is 4X more* concentrated for more washes and 4X more* fragrance.
It is ready to use, so there is no need to dilute it - just open and pour.
One small cap is all you need for 4X more* fragrance and incredible long lasting** freshness with the unbeatable softness that you know and love.
NEW Sta-soft Ultra Concentrate comes in a smaller, more convenient size that is better for the environment because it uses up to 60% less*** plastic.
Experience the enriching, fragrant power of NEW Sta-soft Ultra Concentrate! Now available in ready to use value packs.
*vs regular Sta-soft
**vs Sta-soft without encapsulated fragrance
***Sta-soft Ultra Concentrate 500ml vs regular Sta-soft
Why Make NEW Sta-soft Ultra Concentrate Your Choice of Fabric Softener?
![4x more fragrance long lasting freshness 4x more fragrance long lasting freshness](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-lavender-4x-more-fragrance-thumbnail.jpg)
![4x more concentrated 4x more concentrated](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-lavender-1l-4x-more-concentrated-thumbnail.jpg)
![40 washes 40 washes](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-40-washes-thumbnail.jpg)
![20 Washes 20 Washes](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-lavender-500ml-20-washes.jpg)
![ready to use ready to use](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-ready-to-use-thumbnail.jpg)
1. 4X More* Fragrance. Long Lasting** Freshness.
NEW Sta-soft Ultra Concentrate’s superior formula is developed with unique microcapsules that contain Touch Release Technology for intense and longer lasting** fragrance, giving you 4X more* fragrance, and long-lasting** freshness with every wash. All fragrances are blended with the greatest care and utmost attention to provide rich and amazing fragrances and the ultimate freshness experience. Sta-soft Ultra Concentrate is available in three variants: Ocean Fresh, Lavender Dream and Sensitive.
*vs regular Sta-soft
**vs Sta-soft without encapsulated fragrance
![4x more fragrance long lasting freshness 4x more fragrance long lasting freshness](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-4x-more-fragrance-thumbnail.jpg)
2. 4X More* Concentrated. Use Less, Get More - More Washes, More Fragrance.
NEW Sta-soft Ultra Concentrate has a new 4X more* concentrated formula, which means one small cap is all you need to give you 4X more* washes (1L = 40 Washes) and 4X more* fragrance for long lasting** freshness. With NEW Sta-soft Ultra Concentrate you can use less and get more washes, more fragrance and more Sta-soft from a single bottle. NEW Sta-soft Ultra Concentrate is available in three sizes: 1L bottle, and 500ml ready to use value packs.
*vs regular Sta-soft
**vs Sta-soft without encapsulated fragrance
![4x more concentrated 4x more concentrated](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-4x-more-concentrated-thumbnail.jpg)
3. MOST* Washes.
NEW Sta-soft Ultra Concentrate has a superior formulation that is 4X more* concentrated to give you the most* washes. So why get 20 washes when you can get 40 washes from the NEW Sta-soft Ultra Concentrate**?
*vs regular Sta-soft
**Sta-soft Ultra Concentrate 1L
![40 washes 40 washes](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-40-washes-thumbnail.jpg)
4. Ready to Use. No Need Dilute.
NEW Sta-soft Ultra Concentrate has an ultra concentrated formulation, which means it is ready to use and there is no need to dilute it. You just open and pour - it is that easy. Use as per instructions indicated on the back of the product packaging.
![ready to use ready to use](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-ready-to-use-thumbnail.jpg)
5. Value for Money.
NEW Sta-soft Ultra Concentrate not only gives you the most* washes, it comes in a more affordable ready to use refill pack.
*vs regular Sta-soft
![R-12 Less R-12 Less](/content/dam/cp-sites/home-care/suavitel/en_za/products/ultra-concentrate/uc-ocean-fresh-r12-less-thumbnail.jpg)
![Sta-soft Ultra Concentrate Botom Banner Sta-soft Ultra Concentrate Bottom Banner](/content/dam/cp-sites/home-care/suavitel/en_za/sta-soft-uc-bottom-hero.jpg)